[Infowarrior] - OT: Red Shirt Deaths

Richard Forno rforno at infowarrior.org
Fri Apr 11 17:12:11 UTC 2008


In my seminars, I enjoy teaching analytics because the fun is in finding
effective and memorable methods to help people understand the concepts. One
of my favorites is an analysis of the Red-Shirt Phenomenon in Star Trek.

What? You don't know about the Red Shirt Phenomenon? Well, as any die-hard
Trekkie knows, if you are wearing a red shirt and beam to the planet with
Captain Kirk, you're gonna die. That's the common thinking, but I decided to
put this to the test. After all, I hadn't seen any definitive proof; it's
just what people said. (Remind you of your current web analytics strategy?)
So, let's set our phasers on 'stun' and see what we find...

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