[hardcore] Fw: check this ad if you havent seen it

Paran0iD paran0id at luukku.com
Fri May 21 11:27:11 EDT 2004


cool

----- Original Message ----- 
From: <nsiter at wlanmail.com>
To: "huopa" <huopa at skyscrapers.com>; "perttu piirto" <ppiirto at sci.fi>;
"Patrick Stottrop" <zhark at t-online.de>; "harri viitamaki"
<harri.viitamaki at realwow.com>; "sreten" <paran0id at luukku.com>
Sent: Thursday, May 20, 2004 8:54 PM
Subject: check this ad if you havent seen it


> > > enjoy!
> > >
> > > Have your speakers on for this one!!!!!!
> > >
> > >
> > >
> > > The new Honda Accord Commercial
> > >
> > > Take a couple of minutes to watch this clever
> > > commercial - but read this page before you click on
> > > the link.
> > >
> > > http://www.daboyz.org/honda/
> > > There are no computer graphics or digital tricks in
> > > the film. Everything you see really happened in real
> > > time exactly as you see it. The film took 606 takes.
> > > On the first 605 takes, something, usually very
> > > minor, didn't work. They would then have to set the
> > > whole thing up again. The film cost six million
> > > dollars and took three months to complete, including
> > > engineering the sequence. In addition, it's
> > > two minutes long so every time Honda airs the film
> > > on British television, they're shelling out enough
> > > dough to keep any one of us in clover for a
> > > lifetime. However, it is fast becoming the most down
> > > loaded advertisement in Internet history. Honda
> > > executives figure the ad will soon pay for itself
> > > simply in "free" viewings. Honda isn't paying a dime
> > > to have you watch this commercial!). When the ad was
> > > pitched to senior executives, they signed off on it
> > > immediately without any hesitation-including the
> > > costs. There are six and only six handmade Accords
> > > in the world. To the horror of Honda engineers, the filmmakers
> > >           disassembled two of
> > > them to make the film. Everything you see in the
> > > film (aside from the walls,floor, ramp, and complete
> > > Honda Accord) are parts from those two cars. When
> > > the ad was shown to Honda executives, they liked it
> > > and commented on how amazing computer graphics have
> > > gotten. They fell off their chairs when they found
> > > out it was for real.
> > >
> > >
> > >
> > >
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