[Infowarrior] - Google Patents World's Simplest Home Page
Richard Forno
rforno at infowarrior.org
Thu Sep 3 16:40:11 UTC 2009
http://valleywag.gawker.com/5350982/google-patents-worlds-simplest-home-page
After a five-and-a-half-year fight, Google and its attorneys have
managed to convince federal bureaucrats to bestow a patent on the
company's iconic home page. We always thought the page was brain-dead
simple, but apparently it's an innovative "graphical user interface."
Google had more luck patenting the design of its search results, which
were submitted along with the home page in early 2004 cleared the U.S.
Patent and Trademark Office at the end of 2006. The home page, in
contrast, was split off into a separate application, receiving its
design patent for a "Graphical user interface for a display screen of
a communications terminal" just yesterday. The document (see below) is
as minimalist as the interface, containing a single illustration of
Google.com, with the company logo depicted in dotted lines to indicate
it is not an integral part of the patent.
In other words, subject to how the patent is enforced, Google owns the
idea of having a giant search box in the middle of the page, with two
big buttons underneath and several small links nearby. Since the time
of the patent application in 2004, the company has moved some links,
for searching News and Groups and other alternate databases, from
directly above the search box to the top of the home page. But Google
presumably believes its patent is broad enough to cover the variation.
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