[Infowarrior] - ISP Dream Business Model?

[Richard Forno]

Hrmmm.... maybe they're taking lessons from the credit card industry?  
--rf

Neat Trick: Rogers Offers Online Video And Broadband Cap To Punish You  
For Using It
from the that'll-work-well dept
Two separate initiatives by cable companies are coming together in  
conflict. We've seen how many cable companies are trying to set up  
video portals that will let subscribers to cable TV get access to the  
same content online, as a weak attempt to reduce churn of consumers  
dumping cable altogether and concentrating on online options. But, at  
the same time, they're also looking to implement broadband caps with  
high overage fees. Those two concepts are shown together with Rogers  
offering both a video portal and low metered caps with high overage  
fees. So your incentive is to not use the video portal (which  
apparently is limited in the first place). How is that going to reduce  
the churn? It seems like a far better option is to just go with  
another provider that actually focuses on adding value rather than  
limiting it. Too bad there's so little competition up in Canada.  
Ahhh... that explains things, now, doesn't it?

http://techdirt.com/articles/20091201/1046327151.shtml