[Infowarrior] - Today's Geek Moment of Zen

Richard Forno rforno at infowarrior.org
Fri May 2 11:38:10 UTC 2008


This merger just baffles the mind......not to mention the flower industry is
suffering like most other 'luxury' retailers because of the economic
downturn not just because they're on the Internet...........--rf


United Online to Say It With Flowers

Robert McMillan, IDG News Service

Wednesday, April 30, 2008 5:30 PM PDT

http://www.pcworld.com/businesscenter/article/145364/united_online_to_say_it
_with_flowers.html

Take note, Microsoft: There may be better ways to diversify your business
than by wooing Web 2.0 companies such as Yahoo.

Internet service provider United Online -- the owner of NetZero and Juno --
plans to get into the flower business. On Wednesday, it said it would pay
about US$456 million in stock and cash to acquire FTD Group, the company
that provides flowers and related services to about 20,000 retailers in the
U.S., Canada, the U.K. and Ireland.

The deal makes sense because the flower market is "experiencing significant
growth in the Internet sector," and United will be able to drive its 50
million existing customers to FTD's Web sites, the two companies said in a
joint statement. United's NetZero and Juno online businesses will account
for less than 25 percent of all revenue under the deal.

United is thinking of including FTD products in its MyPoints.com customer
loyalty service, which the company acquired in 2006. But FTD will continue
to operate from its existing headquarters in Downers Grove, Illinois, as a
wholly owned subsidiary of United.

The deal is expected to close by the end of September 2008, pending the
approval of FTD stockholders. Investment firms holding about 32 percent of
FTD shares have agreed to the acquisition.




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