[Infowarrior] - OT: Marketing Peeves

Richard Forno rforno at infowarrior.org
Tue Apr 4 10:05:12 EDT 2006


Is anyone else tired by movie companies doing the uber-cool "OWN IT" or "OWN
THE DVD" in their marketing in print on TV?  Sure, I presume this verbiage
must work since DVD sales continue unabated, but a for me,  the more
in-your-face someone is to me to get me to do something, the less likely I
am going to do it.  To me, that's akin to the nails-on-a-chalkboard
"Comcastic" marketing tripe I mentioned last week.

...and on a related note, WTF is it with everyone and their mother offering
music and video sales of one sort or other? Now I hear Starbucks is offering
DVD sales -- do they still sell coffee there?  Which leads to an interesting
question -- aside from market saturation, at what point is there "too much"
choice for the same materials?

Just some mid-morning musings tossed out for your perusal....

-rf




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